We have prepared a comprehensive guide for you that will guide your TikTok live broadcasts. This article will guide you in understanding TikTok algorithms and managing your own community. Below we have compiled for you the issues you need to pay attention to, item by item.
Image, sound quality and strong internet connection are a must!
First of all, a stable internet connection and high quality image are the cornerstones of live broadcasts. Good lighting and sound quality are critical to engaging your audience and hooking them to your broadcast. An unstable internet connection will reduce the recommendation of your posts. In your background; Use objects that the artificial intelligence running the algorithms can determine that you are in a safe environment. (clock, table, chandelier, etc.)
Choose your original concept carefully!
Determine a concept for yourself and proceed on this concept patiently. The important thing here is not to be diverse, but to not be boring. By focusing on a single variety, you can attract people around you who might like that variety.
Create a unique style!
Create a consistent character and eye-catching style in your posts. This makes it easier for viewers to remember you and helps you build a loyal audience. Most importantly, do not hesitate to use your facial expressions as much as possible.
Choosing Appropriate Clothing!
To create a family-friendly impression in your posts, it's important to avoid inappropriate or overly revealing clothing. TikTok's artificial intelligence can detect the lightness level of clothes, and this can affect the recommendation rate of the broadcast.
Choose carefully what time you will be on the air!
Regular broadcast hours reinforce viewer habits and strengthen the algorithm's recommendation of you. Start your broadcasts by paying attention to this on a minute basis. Also, be sure to indicate your fixed broadcast hours in your profile bio.
Strategy of Morning and Evening broadcasts!
Since popular broadcasters are usually not on the screen in the morning hours, this may help new broadcasters come to the fore in the algorithm more easily. In this way, new broadcasters can more easily gain new fan bases during morning broadcasts. In the evening hours, viewers tend to support content creators more, and thus you can collect higher support from your viewers in evening broadcasts.
Choosing the right daily broadcast topics and managing your fan base correctly triggers the algorithms!
The daily topic of the broadcast is the most important factor determining audience participation. You can attract the attention of the audience by following trending topics and using interesting headlines. This will pave the way for you to be recommended more in the algorithm. Announcements made before the broadcast can increase your audience's participation and the broadcast's discovery rate. Additionally, having your loyal viewers turn on all of your broadcast notifications will allow them to pick up quickly at the start of the broadcast, which will pave the way for the broadcast to receive higher recommendations.
The relationship between the audience and the content producer!
Your audience is the lifeblood of your live broadcasts. Make them feel special, reward their interactions, and give them responsibilities for community management. Strengthen a sense of community by responding to comments and encouraging interactions. Make certain viewers feel special by shouting them out live. This may increase their loyalty. To effectively manage negative comments, create a moderation team among your viewers and guide them according to your publishing style. Reading negative comments written by negative people means becoming their spokesperson. Avoid being a spokesperson for negative people in your own feed and ignore such comments whenever possible.
The effects of PK matches on the algorithm!
Note that viewership tends to drop during PK; because the algorithm usually does not get your stream in front of new viewers in this process. So, after exiting the PK, wait for 5-10 minutes to see if the stream's viewership returns to normal. If the number does not increase, refresh the broadcast. Remember, PKing with popular streamers will positively affect your traffic. Avoid PKing with low-view streamers whenever possible. Keep the audience engaged with PKs and other competitive events, but keep it balanced. Do not throw PKs repeatedly with the same people.
The effects of eating and drinking behaviors on the algorithm!
Eating or drinking while streaming may cause the algorithm to recommend your stream less. TikTok artificial intelligence may misinterpret your eating and drinking actions and may not recommend your broadcast to avoid misunderstandings.
Do not prepare for the broadcast, on the air!
It is very important to be ready at least 5 minutes before the broadcast and to focus on the broadcast during this time. The first minutes of the broadcast play an active role in determining how much the entire broadcast will be recommended. Therefore, try to set your broadcast focus before going live.
A broadcast without energy always takes you one step back!
Your energy and attitude on screen directly affects audience perception and the success of the broadcast. A positive and energetic broadcast environment delights your viewers and keeps them connected to your broadcast. If you do not feel motivated and healthy, we recommend that you do not go live. This may negatively affect your image in the eyes of your fan base and cause you to lose viewers.
Your post-publication actions shape your new publications!
The feedback you receive from your viewers after the broadcast helps you develop content compatible with your audience. Cutting out the best moments of the broadcast and sharing them on TikTok can help you attract new viewers. Monitor yourself and evaluate yourself critically for personal growth. By watching your own broadcasts, you can figure out what works and what doesn't. Watch other streamers to learn from them, get inspired and adapt them to your own style.
Ensure health and sustainability!
Regardless of the length of your posts, take care of your health. Take breaks at regular intervals. While you're keeping your audience entertained, make sure you're having fun, too. Although it is known that banning blocks discovery, do not hesitate to ban when necessary for your mental health. Organize your publishing schedule in a way that does not harm your personal health and social life. Give yourself at least one day a week off.
Additional Tips!
People want to stay away from people who think negatively and complain about everything. Avoid negative rhetoric and radiate positive energy. Appearing weak always makes you lose.
Instead of thanking the gifts received during the broadcast, give them meaning. The shapes and names of the gifts may inspire you.
Find out what your audience thinks they are good at and mention these aspects in your broadcasts.
Using music in your broadcasts enriches the viewer experience. However, you should make sure that the music is of high quality and does not drown out your own voice. Additionally, ads appearing in free music applications may negatively affect your streaming traffic. We are giving away YouTube Premium to our broadcasters who broadcast more than 80 hours a month. You can request this from SelibonMedya.
Broadcast with a focus on gaining viewers, not with a focus on earning diamonds. Have fun and make sure your audience has fun too.
Having your existing viewers tap the screens allows the algorithm to get your broadcast in front of more people. Instead of asking your audience to touch the screens, honoring them by thanking them for their actions will help you gain more engagement.
By following this guide, you can be successful in your TikTok live broadcasts, expand your audience and strengthen your presence on TikTok. From technical excellence to content creativity, from unique character presence to community management, interacting with and valuing your audience is among the keys to being a successful live broadcaster. Strengthen your bond with your viewers and maximize your live broadcast experience by keeping these points in mind in every broadcast.
TikTok's algorithms are constantly updated by data scientists, engineers and user experience experts. These improvements include the platform's 'Discover' It is done to make the feature more effective and user-friendly, and the algorithm mechanisms generally remain in the background without being explained. We follow the latest developments regarding these algorithms and regularly update our content accordingly. To be instantly informed about the innovations, via WhatsApp you can follow our official channel.Follow us on WhatsApp: https://whatsapp.com/channel/0029Va8EqUa6buMCigH0Wd03Selibon MediaLast update 09.11.2023 10:00